Privacy Policy

Effective Date: November 10, 2026

Overview

This policy explains how BW Sportswear collects, uses and discloses personal information when you visit our Shopify-powered store, place an order or contact us.

Information We Collect

We may collect your name, email, phone number, billing and shipping addresses, order details, account information and messages you send us. Payment providers process card details; we receive the payment status and limited transaction information needed to manage your order. We also collect device, browser, IP address, cookie identifiers and browsing or interaction information.

Personal Information Sources

Information comes directly from you when you order, create an account or contact us; automatically from your device through cookies and similar technologies; and from service providers such as Shopify, payment processors and delivery services. Where relevant, we may receive information from business or marketing partners under their own privacy notices.

How We Use Information

We use information to process payments and orders, deliver products, handle returns and support requests, maintain accounts, secure the store, prevent fraud, meet legal obligations and improve store performance. Where permitted, we use it for marketing subject to your preferences and applicable consent requirements. You can unsubscribe from marketing emails using their unsubscribe link.

How We Disclose Personal Information

We share necessary information with Shopify and providers that operate the website, process payments, fulfill and ship orders, support customers, provide analytics or store data. If advertising services are enabled, relevant identifiers or activity may be shared with marketing partners according to applicable consent and opt-out requirements. We may also disclose information at your request, to comply with lawful requests, protect rights and security, or in a business transfer subject to applicable safeguards. We do not sell customer lists for money.

Cookies and Privacy Choices

Essential cookies enable checkout and security. Analytics or advertising cookies may be used according to your location and preferences. Use the store cookie controls where available or your browser settings. Blocking essential cookies may affect checkout. Where applicable, use the Your Privacy Choices page to opt out of sale, sharing or targeted advertising. We honor legally required browser-based privacy preference signals.

Security and Retention

We use reasonable technical and organizational safeguards, but no online system is completely secure. We retain information only as needed for orders, support, accounting, fraud prevention and legal obligations, then delete or de-identify it where practicable.

Your Rights

Depending on your location, you may request access, correction, deletion or a copy of your data, withdraw consent, or object to certain uses. Some requests may be limited by recordkeeping or other legal obligations. Email us to submit a request or appeal a decision. We may verify your identity and will not discriminate against you for exercising applicable privacy rights.

Third Party Links and International Processing

External websites have their own privacy practices. Shopify and our service providers may process information outside your state or country under applicable protections. Review Shopify’s consumer privacy information for details about its platform processing.

Children’s Privacy

Our store is intended for adults and is not directed to children under 13. We do not knowingly collect their personal information. Contact us if you believe a child has supplied information so we can address it.

Changes to This Policy

We may update this policy to reflect changes to our services or legal requirements. The revised effective date appears above, and we provide additional notice when required.

Contact Us

Store Name: BW Sportswear
Address: 19 W 26th St, New York, NY 10010, United States
Phone: +1 (212) 683-3700
Email: info@bwsportswearnyc.com
Opening Hours: Monday–Saturday, 8:00 AM–5:00 PM; Sunday closed (Eastern Time, America/New_York). Holiday hours may vary.
Response Time: We respond within 24 hours.